Showing posts with label content marketing. Show all posts
Showing posts with label content marketing. Show all posts

Sunday, April 10, 2022

How To Increase Your Sphere Of Influence In Markethive 

How To Increase Your Sphere Of Influence In Markethive 

 

We have a lot to be grateful for within Markethive. It’s like stepping out of the rat race into an oasis of humanity at its best. As an inbound marketing, business-based platform with an inherent entrepreneurial spirit, we have all the tools to get our message out to the whole world. We have a social media interface with a collaborative ethos rarely experienced on legacy social media. 

We are starting to see new integrations in the blogging section in preparation for the customized, more intuitive interface and dashboard of Markethive and, of course, the Markethive Wallet that will facilitate the Merchant accounts for members as well as personal transactions, the Vault, etc. 


Image: Updated feature above all Blogs

As shown above, the new-look Blogcasting Hub is located at the top of all blogs in the system. Blogcasting is a term introduced by Markethive and is an enhanced broadcasting system. In the traditional broadcasting sense, only the people who physically subscribe to your blog or newsletter are usually notified of your updates via email. 

With this blogcasting system, your social networks are informed of your blog as and when you publish them. What this means is the potential reach is into the millions.  

For example, If I subscribe to your blog and have 20,000 followers across all my social media accounts, and you have 15,000 subscribers each with a similar following, your blogs have now been potentially seen by around 300,000,000 people. These are people who are not directly subscribed to you. It is known as a “reach” and is extremely powerful. 

 

WP Plugin Article Import

When you use the Markethive blogging system, your content can easily be distributed to your and others’ WordPress sites who subscribe to you. WordPress has been around for years and is a renowned world leader in Blogging platforms. 

It will be integrated into the new Page Making system where all member accounts will receive a WordPress site and be assigned an email for both POP email and default website with an option to assign it to your WordPress or Markethive capture page. 

Markethive’s “Blogcasting” is an excellent solution to the long-term problem of getting the word out legitimately to people who want to hear what you have to say. Blogging is the purest essence of inbound marketing and the core of what Markethive does. 


Image: Inbound Content Marketing Wheel

 

Blog System In Your Storefront Niche

Markethive has successfully combined all the technical and tactical aspects and requirements into one system and overcame the obstacles to make blogging a group process. You can mentor your new associates or offer your customers ongoing support through your Storefront Group. 

Connecting with them through writing blogs and articles consistently with exciting and relevant information will create an authoritative presence, perhaps meet a customer’s need and provide a solution that maybe can’t be recognized in a short advertising message. It can start conversations and is an excellent way to be invited into the consumers’ hearts and minds. 

It helps us be more human in everything we do and in every engagement. It’s about building relationships and connecting at an authentic and genuine level. The most human company wins, and the technology should be used to help your company be more compassionate, receptive, fascinating, and valuable.

Markethive’s Inbound Marketing platform delivers a blogging system built for the beginner, sophisticated for the intermediate, and a compelling platform that advanced professional bloggers will appreciate. The system is designed to develop a complete blog system effortlessly, and easily set up to be the engine that powers your WordPress blogs. 


Image: Drop-down menus on Blogging Platform

 

Blog Subscribe 

The Blog Subscribe feature is where other Markethive members can subscribe to your blog by checking the status of any medium displayed in the drop-down menu. Other sites are to be added, subject to alignment and collaboration of the parties in question going forward. 

When they subscribe (and the potential is 1000s of them), your blog posts are automatically posted to their newsfeeds, email, and any social media accounts they’ve checked. This provides a downstream of subscribers, fellow entrepreneurs at Markethive, who expose their connections to your message; they lift you, increase your popularity, and build more outstanding branding. 

When your blogs are shared and consequently clicked on, they move up in the search rankings. Your readers will want others to know if you're providing quality content. Of course, the only way to make sure your blogs contribute to your website’s popularity is to create unique content, provide answers for visitors, and then share your blogs wherever you can. 

Through the News Feed and Blogcasting Hub, you can promote any products and services globally with a reach into the billions. That is because when people do searches, if the content on your blog is what they are after, they will find you. A very high percentage of the traffic is non-member-related, so many of the people you address on your blog do not even belong to the site.

 
Blog Swipe

The Markethive blog system allows you to make your content available to all members when set on Public upon publishing your blog. The other options are privacy, comments, and swiping are to your friends only, or just to members of all the Groups you belong to, or a selection of them or just one (your choice). You can also set it to Private so no one can swipe your blog.

Why? There are many sound reasons for this.

Curating: 

Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. The work involves sifting, sorting, arranging, and publishing information. Markethive offers features to the groups you create and is the perfect blogging platform. 

The option allows others to reproduce your work with your permission and automatically take an exact copy of your blog to their Markethive Blog System. WordPress plugin enables your blog articles massive syndication to other Markethive members' WordPress blogs.

Simply set up a Curating Group for yourself and Swipe the blogs in Markethive as a collection of content you may want to use in your publications. The new Markethive interface will house a newsfeed specifically for curation to intuitively organize and further our reach. 

Proofing: 

You may have a group of members who want to edit, add, or rewrite your content. It is an active phenomenon in Markethive, offering mentorship to people keen to learn the art of writing and blogging, advancing their presence. 

You may get critiques when you produce a blog, so I just offer them to swipe it, edit and change it as they see fit, and then let me know. If I like it, I swipe it back. It’s all about perpetual learning and the ability to express yourself within a collaborative culture. 

The ability to swipe a Blog makes it so much easier to get started, and new bloggers go from poorly and rarely produced blog posts to 1 or 2 dynamic and excellent on-topic blog posts daily. In other words, thanks to the collaborative culture and mentorship, Markethive is now churning out a new breed of wonderful and dynamic bloggers. 

Cocktails: 

A Markethive feature allows you to create unlimited groups, each with a different cocktail of content curated, aggregated, or from multiple group memberships. So the options to produce unique content for unlimited WordPress blogs controlled from within Markethive are unlimited.


Image: Blogcasting Infographic

 

Ecosystem For Entrepreneurs With Respect

Markethive is blockchain-driven, being integrated on the Solana Blockchain. The Markethive coin is mined when members utilizing the platform as the system rewards you with the Hivecoin Token for using the platform as intended. 

It’s important to note that excessive non-productive actions and engagement for the sole purpose of accumulating the token are not rewarded. Measures have been put in place for fraudulent behavior, which is considered toxic for the professionalism of the platform.  

With all members' creative content in mind, distributed, peer-to-peer data, communications, broadcasting, and marketing foundation are advantages. With distributed decentralized cloud servers, the likelihood of a data crash, central server failure, hacking, and political unrest is heavily mitigated, delivering an extremely stable platform for each subscriber on their merit.

 

Another Advantage Coming

Blogcasting is a Blogging Broadcasting System introduced and enhanced by Markethive. When you use the Markethive blogging system, your content can easily be distributed to your and other WordPress sites. 

Markethive has also built into the system the ability to register your other social network accounts, with more being added as we move forward with the new interface. You can subscribe to your blogs and others, therefore literally distributing content to a vast reach into the billions. 

The added advantage is the Bounty Program that is currently in the works. This means you will be rewarded for registering all your separate accounts through the Markethive platform. Subscribing and following the many Markethive social media accounts will qualify you for the Infinity Bounty Program. 

CEO of Markethive Thomas Prendergast explains the workings and benefits of the upcoming Infinity Bounty Program. 


Regardless of your motivation and drive, Markethive will add to your objectives, broaden your reach, and build your sphere of influence further and more significant than anything before has even attempted to do.

The moment you join Markethive, you have an instant setup of your own “Viral Blog” ready for you to begin posting content and marketing your business, product, service, or even personal content. You’ll be up and running the moment you set up your account! Markethive nurtures the Rise of the Entrepreneur with the Divine Vision to put a great future in your hands.

 

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Also published @ BeforeIt’sNews.com https://beforeitsnews.com/promotional/2022/04/how-to-increase-your-sphere-of-influence-in-markethive-3034.html

 

How To Increase Your Sphere Of Influence In Markethive : How To Increase Your Sphere Of Influence In Markethive  ...

Wednesday, August 18, 2021

What Are Content Entrepreneurs In 2021? 

What Are Content Entrepreneurs In 2021? 

Who Are They? Where Do They Live? How Do They Make Money? 

Do you remember what was happening on the internet at the turn of the century? Cast your mind back to the Dot.Com era when web blogging first became a thing. Initially named Weblog, it was a new avenue for many writers, aspiring or seasoned, that had opened up. The internet was hungry for content, and many who grasped the opportunity could mark their territory, gather a significant audience, and monetize their creative work—a virtual land of opportunity for anyone connected to the internet. 

These days, some would argue that the blogging gold rush has all but dried up in terms of monetization or even generating an audience. Given the enormous amount of content accessible today, it would seem much more difficult to reach a level of success as a prominent, self-sustaining writer in any niche. 

But the truth is, in today's climate, the art of the wordsmith has never been more critical, particularly in digital business and marketing. The art of writers and content creators puts ideas and information of any business into consumers’ eyes, ears, and hands. Without the nuances of this art, the best products and services won’t stand out, be discovered, or connect with the right customers and clients. 

 

Succeeding as a content entrepreneur takes time, patience, and a business mindset. The advantage of a platform with the technology and a community that supports the artists and their right to express themselves and facilitates the monetization aspect is a great place to start for aspiring content creators, B2C and B2B bloggers. 

Online business owners must be aware that failure to adjust to new trends will impede the likelihood of consumers ever seeing their content, resulting in loss of business or even collapse. What we see now is a rise of content entrepreneurs, culminating their art with a hybrid of creativity, strategy, and technology. Combining strategic, artistic vision with existing and emerging technologies helps people turn fleeting interactions into genuine connections.   

Food For Thought

If you’re a nervous newbie in the content marketing space and think that everything has already been said or written about, just perform your own research and add your point of view. Writing content that changes the world exists in the world, not in your mind.

In the words of Brian Clark,  

“The way you become a writer, and eventually a great writer, is to write. If the desire to write isn’t there, you’re going to have to learn to work well with creative writers to execute on your strategic vision.”

A good rule of thumb for when you’re choosing one of your many ideas to write about is; If it has even the slightest possibility of helping someone, give it a try.

 

I came across a recent study conducted by The Tilt. It’s the first of its kind regarding content entrepreneurs and looks at what defines them, how they grow their audience and monetize content, and what it takes to be successful. These people do not “hustle”; instead, they are serious entrepreneurs building niche audiences—a group of serious business owners who have found a new way to build a business.

What Are Content Entrepreneurs?

The Tilt quoted that content entrepreneurs (CEs) make money by turning valuable and interesting content into revenue streams. Some are solopreneurs making a comfortable income based on sharing their unique expertise with a niche audience. Others are powering high-growth content ventures that employ many. All are part of a new movement of professionals pursuing work on their own terms.

Content entrepreneurs span all age groups, industries, and channels, not just the viral young influencers on Tik Tok, which seems to be the stereotype. For the most part, a CEs success isn't based on a viral hit or a massive audience. Founder of The Tilt, and facilitator of the research, Joe Pulizzi, cites. “Just don’t call them influencers; content entrepreneurs are building businesses.”

Content entrepreneurs are the people driving the creator economy. Yet, few truly understand them.

Content entrepreneurs have a singular focus: growing their audience by filling a particular informational need. And by doing this well, they can “monetize” that audience. They are building something akin to a media company. 

A Unique Group Of People 

With over 1400 entrepreneurs surveyed, the research concluded that CEs fully supporting themselves are most likely Gen X or Boomers. The split between full-time and part-time was roughly 50:50. Younger entrepreneurs were more likely to treat content creation as a side gig. 

Full-time CEs are significantly more likely to be financially successful with a median investment of $10,000, and 75% are funding their content businesses with personal savings. Very few seek capital from venture capitalists or angel investors. 

Most content entrepreneurs use no single revenue tactic for monetization; the most common are advertising and sponsored content, membership fees, online courses, events, and speaking fees. Revenue is derived from a combination of these monetization channels and, more recently, cryptocurrency rewards by blockchain-driven platforms like;

  • Markethive: An inbound marketing, social media hybrid, and broadcasting digital media platform for entrepreneurs - Content, B2B and B2C.
  • Steemit: A blogging platform where writers are rewarded with upvotes by readers in the Steemit community. 
  • The Tilt: An education, training, and news platform for content entrepreneurs. 

For those who operate their content business full time, the survey found that the median annual revenue was $50K. Experience is a factor in achieving higher income. The median revenue for content entrepreneurs in business four to seven years was $100K, while those in it for longer than seven years saw a median revenue of $125K.

How Do CEs Grow Their Audience?

Search engine optimization (SEO) is the only audience-growth tactic cited by more than half (56%) of the content entrepreneurs. Hashtags came in second, cited by 48%. Partnerships with creators or entrepreneurs came in third (44%), followed closely by social media advertising (43%).

Freedom And Independence - The Top Motivator 

The assumption that content entrepreneurs turn a hobby into a business and pursue their passion while working does describe some. However, the overwhelming consensus of 86% of solopreneurs and 89% of micropreneurs is that CEs seek independence as the priority and can control their careers. They want to work on their terms at a time and place they determine. 

Almost nine out of ten of all content entrepreneurs agree they became content entrepreneurs “to achieve financial freedom on my own terms.” They are abandoning the traditional pathways to success and building an entirely new model for professional work. 

Content entrepreneurs are fierce independents, discarding the traditional college education in favor of on-the-job training. 85% of respondents believe a college degree is not required to succeed as a CE. 95% say they can operate their content business anywhere that has reliable internet. 

The study also revealed that Covid-19 generated a new cohort of content entrepreneurs. More than half (54%) of those who launched their business in the last year was influenced by the pandemic. 

Next Level Independence

The survey revealed a lack of awareness and appreciation among the respondents regarding issues that could thwart long-term content business success, like deplatforming and losing their audience. Many content entrepreneurs are relying on third-party platforms; the recent survey indicated that they use Facebook (76%), Instagram (66%), LinkedIn (60%), Twitter (51%), and YouTube (47%).

The above platforms mediate the relationship between creator and consumer and control at least some of the content entrepreneur’s business. Since these tech giants are for-profit businesses, their goal is to make money for their owners, not the creators. They can change the rules any time they want to make a more profitable business regardless of the impact on creators. They can even use insights from the CE’s audience to develop competing products and services. 

A new breed of CEs is eliminating or reducing the intermediary relationship with these platforms, finding ways to reach their audience directly rather than relying on third-party channels and ad revenues. They’re taking “independence” to the next level. 

As Amanda McLoughlin, creator and chief executive of the podcast collective Multitude, explains, 

“Audiences are powerful, and creators don’t need anyone’s permission to build one of their own or to ask them for support. As media companies continue to consolidate, our relationship with our audience and the autonomy of owning our work are more valuable than ever.” 

To view the full report, download the PDF here


Markethive - Giving CEs Back Their Freedom And Autonomy On One Comprehensive Platform

One platform that has addressed the issues of deplatforming and lack of control or autonomy over an entrepreneur’s livelihood is Markethive. A blockchain-driven ecosystem for entrepreneurs allows individuals to own their work autonomously and generate a substantial income without intermediaries.

It’s like having your own site with the advantages of Storefronts with POS shopping carts and access to the analytics and insights from your audience and customers. As a Markethive Entrepreneur, you are not beholden to the whims and rule changes of large social and tech platforms (e.g., algorithm changes, arbitrary blocking, and withholding of data). 

CEs at Markethive can leverage new monetization strategies and emerging opportunities such as digital media aggregation and curation, the press release, and sponsored article platform that offer more control and much healthier margins. 

Markethive has a built-in social media interface where you already have an engaged, interested audience and target market. The Blog Subscribe, and blogcasting feature that remotely broadcasts out to all other social media is a great way to expand your audience and increase reach. The unique combined news feed interface currently in development will make it that much more compelling.

Markethive has two engines (subscriber and traffic) driving it and simultaneously bringing millions of entrepreneurs into this safe haven, the central hub, and gateway to the internet universe. Alexa and WorthOfWeb measure both the subscriber and traffic engines’ speed and power, and in the case of Markethive, they are growing daily in an exponential fashion.

With its two major engines at the helm and secondary engines such as the Hivecoin and exchange and all cottage businesses within Markethive, reaching out to all other platforms is fundamentally the core; the epicenter where we all work in collaboration, ensuring everyone’s success. 

According to The Tilt, CEs are the most powerful engine fueling growth and change within the creator economy movement, and they’ve only just begun. Markethive nurtures the content entrepreneur and delivers a ‘state of the art platform’ to you, but it is your company. 

Markethive has been built for the community and brings self-sovereignty, privacy, autonomy to every individual with a genuine opportunity to be in control of your future, peace of mind, fulfilling your potential, creating wealth, and being able to prosper in so many ways. Markethive is its name; Entrepreneurialism is its game. 

Are You a Content Entrepreneur?

 

ecosystem for entrepreneurs

 

 


 

 

 

 

 

What Are Content Entrepreneurs In 2021? : What Are Content Entrepreneurs In 2021