Showing posts with label market network. Show all posts
Showing posts with label market network. Show all posts

Saturday, December 21, 2019

Markethive Profile Page - The Multi-Dimensional Communication Hub


Markethive Profile Page -
The Multi-Dimensional Communication Hub


Personal Branding For You and Your Business 


Profile Page - How Will It Benefit You 

Your public profile page is where you need to start branding yourself. It is a multi-dimensional Communication Hub, Social Networks Hub, Back Links Hub, Bio, and Resume, Images Hub, *Video Hub, Accolades display, your Groups, your Blog lists, and tracking statistics. Friends are all central to your profile. Your profile page is an excellent way to brand yourself and your product or service. 

Note: The *Video Hub is being upgraded. As Google+ has been discontinued we are not able to connect and upload videos from our YouTube account as we were able to previously, so Markethive is in the process of replacing the Youtube interface and will be operational in the very near future. Until then, you can still upload Youtube videos with the embed link provided by Youtube when creating a blog by clicking on the source code in edit settings. 


Profile Page Settings

Here is where you upload your photo and your Bio. You can also change the privacy settings. Your profile page link is also displayed here. This is where you should start. Click on the Profile Page Settings tab at the bottom of the menu and it will take you to the page displayed in the image below. 
When there, you click on “Manage” shown at the right of each topic. This will open up the edit settings. 




Biography or Resume Builder 

Your Markethive profile page also has an optional Bio link. This is where you can talk about yourself, your experience and accolades, business or anything you desire to add. This page is not limited which means you can make it as long or as short as you want and include images, links, and videos. Just like the Markethive Blog features it is delivered in both HTML as well as PDF. The Bio is optional and can be set to private invite, friends or public. You can also delete or remove your bio from your Profile Page. Your Bio is found on the menu of your profile page, situated above “Recent Activity”. 



Recent Activity - That Pays

Recent Activity acts as a timeline and displays the posts that you publish either in the news feed or on your recent activity page. As well as your capture page link found on the referral Program page, the Profile Page with your own link is also your portal to invite others to join and with just 3 referrals, Markethive’s micropayment system activates. That means you are paid to use the platform within Markethive by way of a faucet in Markethive Coin. As MHV is a Consumer Coin the velocity is poised to increase as Markethive enters full launch. 




Markethive Tracking Feature

Every aspect of Markethive tracks your incoming tracking and reports. This tracking is built into your Profile page, personal blogs, and your capture pages, also WP plugins, giving a virtual full data on all your assets. From the daily activity report, Geographic map of connections, Device type, Bounce rate, referrers, Keywords, and Social Networks traffic. You can view this tracking feature by clicking on Statistics in the menu. 

By Date View Of Statistics



Geographical View Of Statistics




Social Networks

Authorize the integration of your other social network accounts and leverage them all from a single, powerful system! You maintain control of everything. With each account you add, you are opening up the features and options available to you through this system. This is an extremely powerful way to streamline and centralize your online marketing with social networking tools! 
Note: These are in the process of being updated and more networks will be added.


A News Feed Like No Other

Coupled with the Profile Hub, the News Feed being nearly identical to other well-known feeds is easy to use. But unlike the others, we have replaced Likes with Tips, tips that allow you the option to give your friends a small token or coin of appreciation. 
Our collaborative community is encouraged to “Tip” the newcomers (instead of Like - the thumbs up) upon joining Markethive, as a token of appreciation and welcome message. The newcomers are displayed in the newsfeed as soon as they join Markethive in real-time. You see, if you tip someone for any reason, Markethive pays you for tipping them, so you’re never out of pocket. As a free member Tipping is automatically activated at the time of registering. 
Your News Feed is 100% responsive to any device; therefore your device web browser is all that is needed. Saving your phone disk space and assuring you greater security and privacy. 
As far as Search algorithms go, you will be able to determine and orchestrate your algorithms. Not Markethive. You decide who and what you see on your newsfeed. There is no limit to the size of your friends' database. Your newsfeed is completely searchable as well with both your news feed preferences and search criteria covering literally hundreds of variables and options.

Conclusion

Markethive has built a system to empower the Entrepreneur, with amazing valuable Inbound Marketing systems integrated within a social network with multiple commerce platforms. All of this on a Blockchain foundation, which above all the other benefits, allows Markethive to pay its members, (regardless if free or upgraded Entrepreneurs) to engage. Just refer 3 people to unlock the micropayment faucet.
We are focused on providing a Universal type of income for aspiring entrepreneurs. We believe sharing our resources with you as you build your business and seek to reach your goals, benefits all of us. 
If you haven’t visited the tutorials yet this previous blog will guide you on how to complete the first steps. Markethive Tutorials - This Is Where It All Starts
We welcome all to our collaborative world of the Entrepreneur, the Markethive, built for you, by you and with you. 


ecosystem for entrepreneurs



Deb Williams 
A Crypto/Blockchain enthusiast and a strong advocate for technology, progress, and freedom of speech. I embrace "change" with a passion and my purpose in life is to help people understand, accept and move forward with enthusiasm to achieve their goals. 


Wednesday, November 20, 2019

Will Blockchain be The Answer To An unequal Marketing Environment ?

Will Blockchain be The Answer To An unequal Marketing Environment ?


More and more people are looking for online solutions and opportunities as they realize this is where it’s at when it comes to either creating an income or advertising their business. It can be overwhelming and a real challenge when getting started and the utter extent and scale of the types of marketing available ranging from SEO, search engine marketing (SEM), social media, Inbound marketing, email marketing to native advertising, otherwise known as paid ads or sponsored posts. 
It has become a real jungle out there, and the growth in online marketing over the last five years has been substantial. The statistics of what is trending say; 
  • 61% of marketers believe growing SEO or organic presence is a high priority of inbound marketing. 
  • Businesses earn an average of $2 in revenue for every $1 they spend on Adwords. 
  • Businesses that show up on the first page of search results get 92% of consumer traffic. 
  • Google has a 92.78% search engine market share as of October 2019
 
Search Engine Optimization can be relatively cost-free, however, it produces lower-ranking results due to slow optimization. As more companies are vying to be in the first five of the first page in the search results, many of them are going to paid search options. With PPC (pay per click) there is an opportunity to get on the first page within a day as the strengths of paid search are its speed and expansiveness. The cost can reach into the thousands, especially if a professional firm is hired to manage it full time which arguably is the recommended way to go for optimized brand exposure.  
With more people opting for these services, there is more likely to be extreme risks involved. It’s opening the doors for more data breaches which are happening more often and with an increasing number of users’ records acquired by potentially dangerous and unscrupulous entities. Hackers are continuing to find new ways to access databases and the companies who manage these records display little confidence in their ability to protect first-party data. 


 
How Can Blockchain Help The Marketing Industry?

The online space, on the whole, is improving with the advent of Blockchain technology. Many industries are utilizing the blockchain to improve performance and align their objectives including marketing companies. Marketing strategies and entities like Google Ads, Facebook or any other ad companies for that matter are supposed to help businesses bring traffic and increase lead generation, however, a big issue is the black hat SEO practitioners have infiltrated the industry and have created ad frauds as a significant source of revenue. 


What’s The Difference Between White And Black Hat SEO?

White Hat and Black Hat SEO are both known elements of the SEO industry. These deliver services that are either the right side or the wrong side of what is considered to be ethical. White hat plays by the rules taking a slower, labor-intensive approach to boost search rankings. Black hat SEO companies often use shifty tactics to trick the search engines into providing higher rankings.


 
With blockchain technology comes transparency and immutability which eradicates ad fraud and the possibilities of fake click-through rates and bot-driven traffic. Synonymous with the reasons why we now have cryptocurrency, the important and vital advantage of blockchain is to bring transparency to the advertising world. The superiority of blockchain technology and the immutability or tamper-proof characteristic of the distributed ledger system will bring genuine players making an ecosystem of fairness and opportunity with the tools, counter black hat SEO techniques, and fake user eradication. Here are 4 attributes...
  

Market Transparency

The fact that Blockchain is an encrypted, decentralized database of distributed and interlaced nodes, it is suited and can be integrated into all forms of digital marketing. It can solve many issues that come with digital marketing, such as data privacy, security and content monetization. Companies cannot manipulate data so users can feel at ease as the Blockchain data is transparent. 
 


Consumers Regain Control Of Their Information

Marketing companies will no longer be able to extract customer’s information without their permission. It will be a case of earning their consent. There are some blockchain data companies now paying consumers for the use of their contact information and attention. Killi is one App that launched in May 2019 paying users for their data. Every transaction occurs through blockchain, which solves the compliance challenge inherent in regulation such as GDPR or California's Consumer Privacy Act with regards to securing data, the company says. Users, meanwhile, have a full record of who exactly has purchased their data. This gives the consumers full control of their information. 
Brandon Galindo, an account manager at eMarketer, says he downloaded the Killi app partly because of privacy concerns. "Right off the bat you're asked to insert your identity, phone number, allow persistent location and enable Advertising ID," he says regarding his experience in signing up. "Brands can reach out to you, but it is so much more transparent; I'm the one that is asking for this and I am the one who is allowing you to have my data."


 
Security Benefits And Data Protection

With meticulous data protection regulations like the GDPR, marketing companies can leverage blockchain technology to store huge volumes of client data securely. Furthermore, due to the regulatory agreement of the GDPR, it will require marketers to acquire consent which can also be managed on the blockchain. The integration of blockchain technology will change online marketing as it offers incomparable benefits for marketers in terms of performance, security, and transparency with enormous possibilities. End-users will have more control over what companies can send information to them and companies will more easily be held accountable for their actions and lack of transparency. 

The Marketing Intermediaries Eliminated

Without blockchain, if a company wants to offer banner advertisements on its website it has to do so through Google AdSense so that no unethical businesses will take over your ad space. This is where Google processes the transaction and charges a fee for its part in the deal. Companies won’t have the need to go through a third-party platform such as Google with the blockchain structure. That’s because blockchain users can be verified through their networks. People would know they’re getting what they’re paying for as opposed to potentially paying for clicks that aren’t genuine.
The other thing to consider is the rising percentage of zero-click searches on Google. That means Google is displaying the answers to many queries on the SERP so there is no need for a user to click on any displayed links, thereby reducing the traffic to other content or websites. Some have said, the rise in zero-click searches which was at 50.3% in June 2019, maybe another indicator of Google abusing its power as a huge portion of clicks are going to Google’s own sites. 


So basically, Google has gone from being everyone’s search engine to everyone’s competitor. If you’re a marketer that relies heavily on Google, there are still opportunities where you can pretty much bypass the search engines and grow your brand and presence outside of search.


Many marketers depend totally on SEO in their business so they need to be aware of the issues that may be causing the drops and lower-ranking, and what is now available to them, or they may well continue to lose traction. As more consumers become blockchain savvy and companies start to integrate it into their operations, it will change the digital marketing world as we know it. It will become less expensive achieving better results and the novice marketer and small business will be able to compete. 


Community Is Key

This is where a hybrid Market Network can take the reign and run with it. Markethive, with its new blockchain technology mixed with traditional Inbound Marketing, Commerce, Social Networking, and Digital Media, is not reliant on Google search engines or any other for that matter. SEO is a secondary consideration. It builds its own society and its traffic is contingent on the Markethive membership driving more traffic in, due to the nature of its platform, what it has to offer, the viral aspect and rewards system in place. Just one of the attractions is that Markethive is not dependent upon Google.


What Is Markethive? 

Markethive with its deep level linking dynamics is a multi-dimensional, social organizational integrated system. Integrating Vast Social networks reaches, internal social network connections, unlimited interconnected Wordpress blogs, the vast API news sites like NBC, Wired Magazine, Bloomberg, Western journal, Mashable and 1000s of other news sites, that continue to expand due to the power of your own Markethive network and the collaboration of separate Markethive groups all working in union with each other. 
The ability to register and assign your many social networks into the Markethive matrix produces a reach literally into the billions. Markethive is an upcoming Market Media and Content Publisher offering Press Releases and Sponsored Articles at a negligible cost and with a reach well beyond existing social and market networks. After comparing 480 other news media sites with regards to their social reach and followers and Alexa ranking, Markethive sits within the top 5 with an Alexa ranking of 11,436 at the time of writing. This continues to drop daily as subscribers flock to join the Markethive network. 

Blockchain Technology and the cryptocurrency sphere have enabled businesses to align themselves with the users’ need and right to be in control of their data and how they use their time to monetize their efforts. Markethive, with their mandate being the rise of the entrepreneur and the fall of the tyrannies that plague society was created by a visionary who saw this coming and much needed to empower marketers, create equality and universal income to enrich society on every level. 
Visionary, Founder and CEO, Thomas Prendergast, says Markethive is...
 “Marketing that is so effective it’s like printing your own money.” 



Markethive has built a system on the Blockchain to empower the Entrepreneur, offering privacy, freedom of speech and importantly, autonomy.  With its valuable Inbound Marketing system, integrated within a Social media platform, loyalty and bounty programs, Banner Exchange & placement, with multiple Commerce portals, Storefronts, Blogging platform, and Digital Media Platforms offering Press Releases and Sponsored Articles. These tools and integrated platforms are either free to use or at a fraction of the cost of other companies.
All of this on a blockchain foundation, which above all the other benefits, allows Markethive to pay its members to engage on the platform. This includes free members as well as those who have upgraded to Entrepreneur 1.
Thanks to blockchain, the soon to be released Markethive wallet and cryptocurrency exchange will then allow Markethive members to either convert and withdraw their earnings or buy products and services offered by members within the Markethive ecosystem. 


 
Conclusion 

Markethive, 20 years in the making has had the forward-thinking and tenacity to integrate the latest technology to deliver a complete ecosystem for anybody aspiring to work online. With the precarious actions and monopolizing tactics we are now witnessing to what was a lucrative and fair system to gain traffic and exposure, it’s obvious we need to do things differently and bypass the monopolies. There are now genuine opportunities to make your mark online as well as reap rewards and prosper. 
What is being realized is the need for a community-driven ecosystem, with a collaborative mindset that offers a broad spectrum of services that cover all niches, and offers Universal Income for all. Anyone with a passion and looking for a presence online, and a fair and equitable opportunity to attain financial freedom and prosperity, be it commercial artists, writers, bloggers, vloggers, merchants, and entrepreneurs. In fact anyone from any background. Markethive is for the people and by the people. In essence, it gives the power back to the people.


ecosystem for entrepreneurs


Deb Williams 
A Crypto/Blockchain enthusiast and a strong advocate for technology, progress, and freedom of speech. I embrace "change" with a passion and my purpose in life is to help people understand, accept and move forward with enthusiasm to achieve their goals. 

Saturday, November 9, 2019

Markethive | State of the Art Market Network

What Is A Market Network? 

Back in 2015, it was exhibited that the next 10 years would be all about Market Networks whereas the last decade was focused on Social Networks. There were a few companies mentioned that were deemed to be market networks and essentially had the key factors of a market network and what it is purported to be. However, since then we have gone next level with blockchain technology. But has any of those market networks actually adopted this new and beneficial technology?

So what exactly is a Market Network?

 A market network is a combination of a marketplace and a social network that includes SaaS which helps the individuals in the market network to work with customers and other service providers to build relationships rather than just quick transactions we experience on eBay or Amazon. 
Marketplaces are essentially about selling your product or service even though reviews of goods purchased by the customer are there to guide potential customers’ purchasing decisions. However, marketplaces are predominantly where buyers and sellers meet for one-off transactions. Typically, marketplaces are an accumulation of sellers. 


We all know what social networks are. Over the last 15 years, most of us have participated in Facebook or Linked to communicate with people and build relationships for whatever reason. However, commerce is not the core objective of social networks. 

SaaS (Software as a Service) are business applications, including email and collaboration, customer relationship management (CRM), billing/payroll processing, sales management, human resources management, financial management, database management, enterprise resourcing planning (ERP), content management, and document editing and management.
So what we had was two separate places for your online presence and commerce. A marketplace to sell stuff, and a social network to build relationships. The SaaS doesn’t exist on these platforms, that’s separate and an added expense for business owners and marketers.
But what if you provide a service that is more involved than a simple buy-sell transaction. On top of that, what if you need collaboration with other professionals in your industry to form a team to provide a complete service?
Well, that’s what market networks are all about. In the market network, you are a service provider, but also a person with a profile, with history, reviews, score, etc. You can team up with other people to provide a complex service to a customer and channel the workflow through a SaaS solution.

How Does Blockchain Fit Into The Market Network Model? 

To be successful in online branding and operating a business in the ever-expanding internet world, you must maintain your profile in many networks, social and market. It’s difficult to effortlessly scale your reputation from one network to a different one. They are pretty much isolated from each other and they can’t communicate with each other, nor do they really want to because they generally belong to someone. And it so happens that “someone” is never the community that brings value to the platform.  It’s not easy for a centralized market network to diversify among service providing platforms and it takes a lot of effort to build and maintain individual profiles that you can only use in an isolated network. 
What if your online identity always belonged to you, not a service or platform? And also, the reputation of your branding was maintained by the network and that network also belonged to you? In other words, a decentralized reputation that would enable you to plug into any other centralized network. You see, when your reputation is decentralized, the entire digital space becomes your network. 
Blockchain is the ultimate framework or infra-structure tool that gives individuals true ownership of their digital selfhood and reputation. It creates self-sovereignty.  



Decentralization In The Marketplace

Decentralization has many features that are beneficial for industries and users around the world. Reduced fees, increased efficiencies, removal of biased agendas and tiers of corruption and greed.
There have been companies like Airbnb and Uber that introduced a new era allowing people to rent out and monetize items. Or eBay and Etsy allowed people to sell products online and Upwork and Fiverr helped freelancers to sell their services. At this stage, these companies are all centralized and very linear with no collaboration between them.

Enter Blockchain.

A decentralized marketplace allows for true peer-to-peer transactions without centralized authorities taking their fees. This is made possible through blockchain technology and smart contracts. We no longer need the trusted third party verifying sellers and ensuring payments. 

Decentralization In Social Media

The traditional social media platforms are losing their edge, and their users have taken a massive beating. While some have given up on their social media world completely because it’s affecting their psychological well-being, some have become very disappointed with the fact that the benefit of their work was being passed onto the site more than them or their hard work has been deleted by centralized authorities due to hidden agendas. 
If this wasn’t enough, user data, which is meant to be confidential, is being made available in the open market, with governments, advertising companies and more having access to it. This has made users apprehensive about sharing personal details of their lives.


Enter Blockchain

Blockchain is going to transform the user experience in social media networking. These are important factors like the users’ information is encrypted on the blockchain network, so the privacy of data is maintained. Also, a platform can offer monetary compensation and loyalty programs for any and all activity performed by the user. Imagine producing viral content on the platform and getting paid for it? This does not happen on traditional social media, fast becoming a product of drama, agendas, and antiquity.  
There are upcoming platforms that are classed as social media on the blockchain whereby you can monetize your blogs, some even have a messaging app integrated, but it stops there. Imagine a complete Market Network as described above that is decentralized, pluggable, and portable which are key components and that have the capabilities to have your marketing, blogging, Storefronts, in fact, all your branding goes viral across all platforms in the internet space?


Enter Markethive - Embracing Blockchain Technology 

Markethive is a social marketplace, digital media platform for entrepreneurs that have the combined power of Facebook/LinkedIn, Marketo/Hubspot and Amazon/eBay along with Crypto News Sites like Cointelegraph/Bitcoin.com. Delivering a dynamic social network, integrated with Inbound Marketing (SAAS), numerous commerce platforms, storefronts coupled with augmented reality, and multiple traffic portals, built on the blockchain.


Does It Pay?

Markethive is a next-generation Market Network and the first to adopt blockchain technology that has positioned itself as a complete ecosystem for Entrepreneurs. Using the latest technology, it provides prosperous solutions for all business owners, marketers who require an online presence. Including Markethive’s own Coin (MHV) and Crypto Exchange for ease of liquidity as well as purchasing products and services within the Markethive ecosystem.
Creating a “Universal Income” for entrepreneurs, Markethive is delivering an infinity airdrop incentive to new subscribers, Bounty, and Loyalty programs and has set up the entire system with faucet like or micropayment rewards for using the system, including “Tips” instead of “Likes” This means the whole system is monetized for the benefit of all users. The income potential is huge and the MHV Coin ensures that all users will earn money for everything they do in Markethive.


So What Do You Get?

Markethive's functionalities include SEO features, Analytics, Customer Management System, Traffic Portals, Capture Page and Lead Creation, Profile Page, Resume, E-commerce portals, Video Conferencing, Blogging PlatformMessaging, Press Release, and Sponsored Article distribution, Banner Program and much more. Also included are significant training tutorials and weekly live support meetings, with a step by step automated tutorial system in the works.
Inbound Marketing is a key component of Markethive’s embodiment. Markethive plugs into all Social Media, simplifying your marketing efforts, with automated email campaigns allowing for lead flow into your designated business. Markethive incorporates collaboration building relationships within the community. 
Did I mention that the inbound marketing component is free to use while being rewarded with MHV? The only thing that is more rewarding beyond your wildest dreams is the loyalty program which enables you to profit from all facets of the Markethive system including receiving dividends from the company’s net profits. It basically means you as part of the Markethive community own a piece of Markethive, unlike the centralized companies with their venture capitalists and shareholders.

Conclusion

The potential of what the blockchain offers is extremely exciting. And although we are seeing some companies integrating the blockchain as they see what it can do for them and the world holistically, large scale adoption may still take some time. However, the unconventionality of this next-level technology shouldn’t deter marketers, business owners, entrepreneurs, in fact, anyone with a social or marketplace profile from embracing this new protocol given that it offers people many advantages in the form of transparency, security, anonymity, and performance with the added benefit of self-sovereignty. 
In the next article, we will explore Inbound Marketing and blockchain. Stay tuned… 

Post source : https://markethive.com/marcoferrari/blog/marketnetworkexplained

ecosystem for entrepreneurs


Deb Williams 
A Crypto/Blockchain enthusiast and a strong advocate for technology, progress, and freedom of speech. I embrace "change" with a passion and my purpose in life is to help people understand, accept and move forward with enthusiasm to achieve their goals.