Friday, December 13, 2019

Markethive ILP and Entrepreneur One Loyalty upgrade


ILPs Made Easy & Profitable With The Entrepreneur One Loyalty Program 



As Markethive moves forward in establishing and building its global market, the company has implemented a viable funding process which in turn rewards the Entrepreneur 1 Upgraded associate by way of ILP shares in the company. This is a preliminary course of action that helps Markethive develop a sizable market base as it builds viable services for members to utilize, purchase or subscribe to. 
The ILP (Incentivized Loan Program) is a better alternative to the traditional ICO (Initial Coin Offering). It’s also better than bringing in venture capitalists. Markethive belongs to the community. It’s built for the people, by the people, and of the people. Who better to get rewarded than the rank and file. 
It works like this... You lend us money for a 20-year loan note with a principal balloon payment at the end of the 20 years. The interest we pay you is based upon 20% of our revenue for those 20 years. This offer is limited to 1000 ILP (shares). These shares represent 20% of Markethive’s revenue.

Let’s take a look at LinkedIn for example. LinkedIn's monthly revenue is estimated to be around $1.5 billion USD with around 500 million subscribers. LinkedIn has 39% of its members upgraded to their loyalty programs. 39% of 500 million members is 195 million members with a LinkedIn loyalty program averaging ($1.5 billion divided by 195 million) $7.67 spent per member per month. Keep this in mind.


Markethive will reach similar conditions. Markethive is projected to reach 500 million by 2023 with a 39% loyalty program upgrade based at a proposed $29 minimum loyalty program yields a monthly revenue of $5.6 billion. 


The ILP is allocated 20% of that revenue for interest payments. That equals $1.12 billion divided by the maximum ILPs allowed, which is 1000, returns a payment per ILP per month of $1.12 million. 1/10th of that ILP (earned via the Entrepreneur One upgrade) returns a monthly payment of $120,000 per month.
These are projected assumptions based on our real internal statistics and tracking. External stats also confirm Markethive’s projections like our Alexa ranking which is exceptional considering we are still in BETA. 
Even if Markethive falls short by 90% it is still $12,000 per month per 1/10th ILP. 
Blockchain technology and cryptocurrency have made it so easy for Markethive to pass on the benefits and wealth to the community. It creates a complete ecosystem, distributed and decentralized with no need for intermediaries, unlike LinkedIn and so many other centralized organizations. 

  

The 15 Advantages of the Entrepreneur One Upgrade

The current Entrepreneur One Upgrade is the premium highest level you will ever have the opportunity to acquire. It contains all the leveraged advantages you need to accelerate your success in Markethive. Apart from the 1/10th ILP, you receive after a 12 month period that accumulates every year thereafter providing you stay current with your monthly subscription of $100 USD, you also qualify for the following: 
1. Associates Control Panel: Gain full data, their social networks, verified phone and text, verified email, and a contact management system that tracks data, stores dated notes, sends messaging and calendars events reminding actions on your Markethive calendar like callbacks, email, etc. with the Associates Control Panel (Part of your Friends section)

2. Primary Matching Airdrop Bonus: Receive a 100% matching bonus from the new registration Airdrops. This can be a significant reward for those that aggressively build “associates” the term used for the leads, Markethive provides (profile page and default capture page). Our first infinity airdrop will be 500 MHV coins, and it doesn’t take a lot of effort to offer a system as powerful and valuable as the Markethive system that also rewards new members with an immediate 500 coin reward. You can easily promote this and build 1000s of referrals that will add up to significant coins and customers.

3. Secondary Matching Airdrop Bonus: When your associate customer upgrades to Entrepreneur, we airdrop them 100 coins and you will also receive 100 coins as a matching bonus.

4. Matching ILP Loyalty Program:  You also get an equal ILP share after 12 months of continuity with the Entrepreneur program from your referral who upgrades. This is only available for the first 1000 Entrepreneur upgrades. What that means…Liken to an ICO, your monthly payment is accrued and if you stay current for 12 straight months, we contribute to you a full 10% ILP and continue to offer this 12-month reward for 10 years or your stop payment. This offer is limited to the first 1000 active upgrades.

5. Banner Ad Program: You also get unlimited 1st level Banner advertisement in all of our traffic portals and Internet properties. This offer is incredibly valuable. Markethive properties are already receiving significant traffic and as we grow, this traffic is included with this Entrepreneur upgrade. All subsequent banners are 50% off listed prices. 

Markethive is also in the process of building the Banner Exchange and a reseller page for all free or non-Entrepreneur 1 members to purchase banner ad slots from the active Entrepreneur 1 associate who wishes to resell their banner slots. These banner slots will only be available to purchase from current Entrepreneur 1 members. Now that’s a cool little business right there!
Note: Once the banner reseller control panel is ready to be released, Entrepreneur One Upgrade will be closed to free members and new subscribers. 

 6. Press Release Program: Markethive will also be delivering a Press Release system as a hybrid liken to PRNewswire (traditional distribution) to  include Forbes, Yahoo! Finance, CNNMoney, MarketWatch, TheStreet.com, Bizjournals.com, Business.com, Wired, Tech Crunch, Engadget, Computerworld, CNET News, InformationWeek, R&D Magazine and more in the Tech industry.  Our Media List will be greater than 4000 media organizations, journalists, reporters, bloggers, producers, freelance writers and editors across print, online, blogs, radio and television.
 It will also publish to our growing social network followers (40,000 and growing via MH subscribers) and our growing members Wordpress blogs (about 3000 and growing with MH members). When Markethive reaches 1 million members our Social Following is projected to be at (700,000 – 2 million followers total) and about 150,000 WordPress sites. 
These Wordpress sites will be mini news media and vertical news media like http://aimhigh.news along with publication to Markethive’s portfolio of sites like https://Markethive.com, https://Markethive.nethttp://allaboutco.in, http://aboutbitco.in, and http://aboutco.in.
Cointelegraph, a vertical tech news media organization, which charges about $8,500 per release with an Alexa rank (2,622) social followers (1.3 million) and 16,000 subscribers justifies their price. Markethive’s press release will be priced accordingly and increase as our subscribers reach grows.  The second-biggest digital news media site to Cointelegraph is CNN with an Alexa rank (15,665) that charges $1800 and only posts to their main site front page.
The Entrepreneur One Upgrade will include one Press Release per month for life as long as your Entrepreneur One Upgrade remains active and current. This does not accumulate. Additional Press releases will be discounted.



7. Sponsored Article Program: Sponsored content is a piece of brand journalism that lives on a publisher’s website. It’s usually written by the publisher’s staff so the article matches the tone and voice of the rest of their content.  Sponsored Article is published to the same distribution Markethive articles are published on plus, notification of articles are sent to our social network, and 1000s of connected Wordpress sites. Sponsored articles run from high-end media sites like Cointelegraph for $7500 to an average of $1200 for most other media systems in the general markets.

8. News Feed Boost: Entrepreneurs get one news feed boost (publish a post to entire membership) per month. This does not accrue.

9. Co-Op Customer Acquisition Program: Markethive strategic campaigns will designate %60 to %80 of our revenue into Marketing and Advertising campaigns.  These campaigns will point to Markethive assets like:

  • Markethive.com
  • Markethive.net
  • Aboutco.in
  • Allaboutco.in
  • Aboutbitco.in
  • Ewav.net
  • Iwav.net
Traditional Customer Co-Op programs charge $50 to $100 per customer. Cooperative marketing programs foster teamwork between a brand (Markethive) and its channel partners (Markethive Subscribers). Channel partners often don’t have large marketing departments.  Markethive is more equipped to create professional advertisements and deal with media placement. Markethive Entrepreneur Upgrade subscribers create the demand and. Co-op marketing programs take advantage of the sales channel’s local presence. This benefits both the partner and the brand.

10. Commerce Portals: To sell on our commerce portals, like Big Kahuna (A website builder like WIX), Beelancers (A freelancer service like Freelancers), Markethive Exchange (A full-service crypto exchange like https://idex.market/) you must be an active Entrepreneur One Upgrade to sell or trade. This eliminates processing fees and commissions like found on Freelancers, Upwork, Guru,  etc.  Buyers have no obligation other than free registration with Markethive.  This change in services where it is traditional to be constrained into the platform and pay high processing fees and commissions are eliminated with the Markethive Entrepreneur Upgrade system.

11. Crowdfunding Portal: If Markethive engages (likely we will) with a crowdfunding campaign, promoted to top crowdfunding systems like ICOranker, ICObench, Tokentops, Airdrops.io, and Cryptoslate.com, etc. We will be sharing the campaign traffic via all Entrepreneurs through our crowdfunding portal @ Markethive.io and giving all Entrepreneur Upgrades their own self replicated portal to help in the campaign. These portals will earn equal matching shadow shares if they bring in new ILP purchases and will also be traffic portals earning new members as well.

12. Texting: Ability to send a text to your Associates. Limited to one per day per associate

13. Upgrade Groups to Store Fronts: Storefronts have landing pages, forms, shopping carts and designed to act as a vertical eBay or Affiliate portal.

14. Advertise to the Calendar: Publish events to your calendar included in the main Calendar page within Markethive.

15. Video Advertising: A video ad portal will be included with the Entrepreneur One similar to the banner portal.




ILPs are now listed at $100,000 per ILP. When we first offered ILPs they were listed at $10,000, but as ILPs have been acquired and Markethive gets closer to exponential growth, the value of ILPs will continue to increase.
Markethive is making it easy to access the ILPs for our rank and file members as we believe and embrace making Markethive everyone’s company. The Markethive coin is another process of giving our members long term wealth and revenue with a true ecosystem to make use of our coin beyond valuable.



The Unfair Advantage - Markethive is doubling down in December! 

And to make it even more lucrative, any Markethive member that upgrades to Entrepreneur one during the month of December will double their ILP holdings! So that means at the end of December 2020, instead of acquiring just one 1/10th of an ILP share, you will receive an extra 1/10th. Buy one, get one free! Markethive is doubling down in December, so you can double up, providing you stay current with your E1 payment for the straight 12 months. 
This is an unprecedented offer that is very limited and designed for early adopters to help Markethive launch to the moon. Markethive started out as Veretekk over 20 years ago as the first autoresponder system, the first self-replicated system, the first mass broadcasting system and the first Inbound Marketing system.
Now with blockchain and crypto, we are able to design and establish a completely decentralized, autonomous ecosystem that allows all of the Markethive Community to acquire a sovereign state of income.
There are scores of other huge advantages to an Entrepreneur One account. Study them, stay informed and make a well informed, educated decision to get on board. We are in Beta and start-up and the advantages you get today will not last long. 

How do you get your share of ILPs with the Entrepreneur One Loyalty Program? By clicking on this link https://markethive.com/?upgrade


ecosystem for entrepreneurs


Deb Williams 
A Crypto/Blockchain enthusiast and a strong advocate for technology, progress, and freedom of speech. I embrace "change" with a passion and my purpose in life is to help people understand, accept and move forward with enthusiasm to achieve their goals. 
 

Tuesday, December 3, 2019

Markethive ILP Explained | Markethive Incentivized Loan Program


The Evolution Of The Markethive ILP



What is an Incentivized Loan Program™(ILP™)?

An Incentivized Loan Program ™ works similarly to a traditional promissory note. It is a method of crowdfunding in which lenders and borrowers enter into loan agreements through legally binding smart contracts.  As Markethive is built on the Blockchain, these contracts cannot be altered so they provide a level of security for the creditor that they can rely on. 
ILPs work by simply providing a way for creditors, (in this case, Markethive Members), to lend money to a company or project (Markethive), after entering into an agreement. The terms of such agreements are stipulated and embedded in a smart contract, stored on a blockchain for reference. This method provides an alternative way for companies to raise funds while leveraging blockchain technology. 

Markethive HQ In Wyoming, USA

Although Markethive is a global company and will have mining hives and crypto exchanges worldwide, its headquarters reside in Wyoming. Notably, as published in Forbes, Wyoming is the only US state that provides a comprehensive, welcoming legal framework that enables blockchain technology, both for individuals and companies. This is good news for Markethive and its community. 
Matthew D. Kaufman of Hathaway & Kunz, LLP, The Wyoming Law Firm™ and also the Lawyer retained by Markethive states that “…Wyoming is one of the most blockchain-friendly states in the United States…”


What Are The Benefits Of An ILP?

One of the key benefits of ILPs is the fact they are a form of a loan. These kinds of funds are not taxed as is the case with ICO funding in some jurisdictions where it can be up to 40% as it is seen as income. Due to the crowdfunding aspect of the ILP, it is considered as a loan hence  It is completely and totally compliant to the regulatory and UCC code which means it is not a security. The Incentivized Loan Program ™ is within the legal parameters (UCC) that govern the mainstream credit market. Markethive Members who decide to take part in this program are assured that their funds are well protected and cannot dissolve without a trace as seen by some ICO’s (Initial Coin Offering Projects) in the past.
ILPs are also regulatory friendly, in that they can be compliant even with the most stringent regulatory frameworks around the world when it comes to fraud and money laundering. Participants are required to submit identification to show who they are. This solves one of the biggest issues that have seen regulators criticize ICOs severely.
Furthermore, Markethive’s platform is completely incentivized, meaning all activities by users are rewarded with Markethive Coins (MHV). This pertains to all members not just ILP holders. While Markethive continues to enhance its system, moving forward with the implementation of numerous portals and hubs, also meeting the milestones laid out in the White Paper with the funds being provided, it is simultaneously building a complete ecosystem and already generating revenue. 

The ILP is not based on speculation but based on performance

Markethive’s ILP means Incentivized Loan Program. Operated independently from or in tandem with crowdfunding, the ILPs comparison to the speculative nature of the ICO and IEO ends there.  To find out more about how ICOs and IEOs work Check out this article 
Simply put the ILP means you are lending Markethive money via terms within a smart contract. With attractive interest and loan  based on Markethive growth milestones, the ILP also offers and incentive a perk as it is, of a token. This token is based on 1 full token equals one share of about 1000 assigned shares. These shares “share” 20% of the company’s revenue. Revenue projections are based on 4 years of operations with established growth rates in membership signups, revenue upgrades, and Alexa growth. In other words, traction.
Usually, there is zero protection for investors when it comes to investing in ICOs. Startups that issue tokens in lieu of funding often don’t provide anything in return that investors can claim to be a company’s assets or equity. These tokens are generally overhyped and investments are based on speculation. The ILP should appeal to the masses as its value is tied to the performance of the company rather than a token on offer as is the case with ICOs. What this means is that creditors will always enjoy a form of return in the way of interest from the net profit generated by the company after their loan is reimbursed. 

Markethive Hits The Mark

It was just a matter of time and some forward-thinking for the Blockchain and crypto to be integrated into Inbound Marketing and Social Media. It’s not just for the benefit of supply chain industries or crypto traders anymore. Blockchain-based technologies can provide marketers, bloggers, commercial artists, in fact, anyone on social media or marketing platforms, with greater benefits for their products and services such as fairness and honesty, freedom, better cost control, heightened security, and privacy
Below is a video by CEO Thomas Prendergast and CTO Douglas Yates, explaining all the added benefits of the Incentivized Load Program and Entrepreneur Upgrade. 


In Markethive’s case, ILPs are an effective way to engage individuals globally, who otherwise wouldn’t have the funds to participate, given that an IPO often asks for a hefty minimum dollar value. Markethive is one of the first to offer an ILP and will be one of the first companies to raise capital by decentralized crowdfunding of debt.

Albeit still in Beta, Markethive is already in operation, earning revenue and has a hybrid mixture of a full suite of inbound marketing tools and digital media sites with a dynamic integrated social network, the ILP will take the company to the next level. 

Here is a summary of some of Markethive’s accomplishments to date; 
  1. Proven Executive Team that has taken the first version of Markethive (Veretek, Inc) to over $50M in revenue per year, services over 200,000 members and 90 different companies.
  2. Through Markethive’s proprietary Incentive Loan Program, we have raised over $500K.
  3. Markethive has been in BETA for 4 years and at the end of 2018 had 2,000 members, to date we are approaching 60,000 members.
  4. At the end of 2018, Markethive was generating about $1,800 per month in revenue, to date we are approaching $12K in monthly recurring revenue.  We also have added 4 more revenue streams. We are increasing our revenue at a rate of approx. 30%-40% each month.
  5. Per Clouldflare.com and Oneall.com, Markethive has members in 187 countries. 
  6. Per Worthofweb.com Markethive.com domain’s raw worth is $2,360,800M up from 950K at the end of 2018.
  7. Per CoinRanking.com Markethive’s consumer coin has a market cap of $18.7B.
  8. Per Alexa rating, we have risen to 4th in the category of Blockchain Media sites with an Alexa rating of 12,379, up from 50,000 at the end of 2018.
  9. According to Cloudflare statistics, Markethive.com is receiving over 95,000 unique visitors a day and over 1M page hits each day.
  10. A total social reach of over 40K people and growing every day, add that to our community reach of over 60K+, then by the end of the year we project a reach of over 333 Million social media/internet users


Markethive has produced 2 coins. 

Markethive Coin (MHV) is a consumer coin. Used internally, it will create universal income for the user and a complete ecosystem for the entrepreneur, including the eCommerce portals to be implemented in due course. Plus the added benefit of liquidity once the  Markethive Exchange and e-wallet are implemented. 
Hive Foundation Shares (HFS) which is the FLAT, (Future Loan Access Tokens). HFS gives creditors the right to transfer loans to others, using Markethive’s Internal Exchange which requires members of that exchange to have a verified (KYC) Markethive account and Markethive wallet. (Currently in development)
The Markethive team says, “ILP provides a fast track alternative so more time and energy can be spent on business development. Last, but not least, because ILP is in the form of loans, it is considered to be debt, and not subject to tax.”


How does it work? 

The company first ask the creditors to register their identification, address and other information.
Then, they will digitally sign the loan agreement and send the nominated funds to Markethive’s registered account. Once the payment is received, the contract is made.
That means Markethive’s ILP holders will receive their prorated portion of 20 percent of Markethive’s net profit.  Initially, paying back the principle then payments continue for the duration of the agreement as interest payments. After the loan contract is made, Markethive will issue the Hive Foundation Shares.

In summary, The Incentivized Loan Program's key benefits are...

  • It's a debt instrument and not subject to tax and it compliant with the USA UCC code governing debt instruments. 
  • The company doesn't need to create tokens that are speculative and actually have no use.
  • It is open to individuals around the world as loans are allowed almost everywhere.
  • After the principal is paid you earn interest and will share in the success of the company. 
  • Very Easy to Participate - There are two options
  1. Sign up at Markethive.com for a FREE membership and then upgrade to the Entrepreneur level (available only to the first 1000 upgrades).  After every continuous year, you will receive a 1/10 of a full ILP and after 10 years you can accommodate a full ILP token.
  2. Or Purchase an ILP outright (priorities are given to ILP purchasers) Contact Douglas @ cfo@markethive.net

Secure your future with the next generation Social Market Network offering you the perfect system for real long-term success, financial freedom, and a place you can call home. This is truly the complete ecosystem for entrepreneurs. 
PARTICIPATE NOW BY CLICKING HERE TO SECURE YOUR OWN VALUABLE PIECE OF MARKETHIVE

ecosystem for entrepreneurs



Deb Williams
A Crypto/Blockchain enthusiast and a strong advocate for technology, progress, and freedom of speech. I embrace "change" with a passion and my purpose in life is to help people understand, accept and move forward with enthusiasm to achieve their goals.

 source  https://markethive.com/marcoferrari/blog/theevolutionofthemarkethiveilpincentivizedloanprogram

Friday, November 29, 2019

The Truth about MLM and Multi Level Marketing

The Reality Of Multi-Level Marketing


Over the past few days, I’ve been doing some intensive research about Multi-Level Marketing (MLM) Companies and the people they seem to attract. During my research, I have found there are opposing views to the extreme on the subject which makes it a difficult topic to discuss. There are some who are passionate about it with well-known celebrities advocating, to the point of being an ambassador for a company. [If they are in it, it must be good!]  And on the other hand, if you admit you are in an MLM company people will run a mile and avoid you like the plague. 
There are some reputable MLM companies out there because they focus on the product more than the pyramid structure of recruiting. However, the problem with many multi-level marketing companies and the reason the industry has such a bad reputation is that they make it intentionally complicated, vague on important details and the overhype which gives the recruitee unrealistic expectations. 
It’s also difficult to establish whether or not the company is built around the consumption of the actual product or the premise that you need to bring in more people under you to succeed. If you scan the internet you will find dozens of negative articles such as “What’s Wrong With Multi-Level Marketing?” and very few articles in favor of them. 

Reputable Studies On Multi-Level Marketing

About one in thirteen people of 18 years plus have participated in at least one MLM company according to the AARP Foundation. But do these people really make money or even a modest living at multi-level marketing? What is the actual likelihood of success? 
The AARP Foundation did a study that explores the mindset, expectations, and experiences of MLM associates. The results can be found in this report titled “Multi-level Marketing: The Research, Risks, and Rewards.”  The study points out that while it’s possible to achieve some success with an MLM organization, it’s not common. 
The study found that 44% of associates dropped out after less than one year. Another study conducted by Jon M. Taylor, Ph.D., founder of the Consumer Awareness Insitute goes into a little more depth on dropout rates: 
  • A minimum of 50% of MLM representatives drops out in the first year.
  • A minimum of 90% of representatives leaves within five years.
  • By year 10, only those at or near the top have not dropped out—which means at least 95% of representatives have dropped out.
Notably, around two-thirds of the associates in the AARP Foundation’s study said they would not join the same MLM company after knowing what they know now. 

How likely are you to be able to make money in MLM? 

The fees and money for products that need to be invested or outlaid by associates to be able to participate and/or keep their status within an MLM company have run into the thousands. Notably, a very high percentage of people have never recouped their expenses and in reality, only a tiny percentage of representatives actually succeed in making the high earnings promoted by some companies. Some don’t make money at all and some, unfortunately, lose money. 
The AARP Foundation study showed that only around 25% made a profit with MLM, 27% broke even and about half of them lost money. Of the 25% that made a profit: 
  • 14% made less than $5,000
  • 6% made between $5,000 and $9,999
  • 3% made between $10,000 and $24,999
  • 3% made $25,000 or more
  • .05% made $100,000 or more
Interestingly, the ARRP Foundation found that 52% of MLM associates said the company’s representation of achieving financial success was “not too accurate” or “not at all accurate”. Taylor produced a staggering conclusion from his research saying that 
“On average, one in 545 is likely to have profited after subtracting expenses, and 997 out of 1,000 individuals involved with an MLM lose money (not including time invested)”

In this video, John Oliver, the comedic host of Last Week Tonight, gives a passionate and satirical presentation about certain MLM companies in light of the events regarding Herbalife and the Hispanic community that was burned by Herbalife as portrayed in the movie documentary  “Betting On Zero”. 


Who Do You Trust?

There are some well-known MLM companies that are product-centric. The recruiting component is secondary. The company gets most of its revenue from products or services, not new customers. This means they have compensation plans designed around the product sales at which you are more likely to generate a substantial income on the products alone and not be reliant on the number of recruits or their sales. Additionally, they have a large customer base that are not distributors of the company. 
Before joining an MLM company, it’s crucial to research the company and products thoroughly. Be sure the products are something you believe in and trust. It’s hard to promote something you don’t believe in. I would go so far as to say love and use the product and above all love what you do. It’s a well known saying, “If you love what you do, the money will follow.” Ok, well… It sure beats doing something you don’t like. 


When a company or its representatives display grandiose tactics and hype over the premise of making big money especially with very little effort, it’s a red flag. It seems to me that since the dawn of the internet there are many more MLM’s and money-making programs promising this, which has bred a culture of laziness and desperate people expecting big things in return for little or no work. 

Referral Companies - Loyalty Programs - A Win/Win 

Referral companies seem to have the secret sauce when it comes to market growth and sustainability, and it’s not at the risk of pyramidical saturation or loss of financial outlay. Companies that have referral programs use cost-effective marketing strategies by rewarding existing customers or associates to spread the word about the company and its products. By the same token, new customers are rewarded for joining.  This can be in the form of cash, discounts, redeemable points, subscriptions and now in the new era of blockchain, we have cryptocurrency, airdrops, and faucets.

Successful Companies That Have Championed Referral Programs


PayPal - They literally gave away free money. Referrals helped Paypal achieve up to 10% daily growth increasing their user base to over 100 million members. The company dropped the refer-a-friend bonus upon reaching a critical mass of early adopters but kept the merchant bonus until they reached their target numbers. 



Dropbox - Modelled after PayPal, Dropbox’s referral program, they added a double-sided referral program, where both referrer and friend were rewarded. They permanently increased signups by 60%. The referral rewards were extra storage space which was key to usage and enjoyment of their product.



Airbnb - In 2011, 3 years after its initial launch, Airbnb first tested the new referral program in a hugely successful closed-beta program of 2,161 existing members, which brought in 2,107 new members, nearly a 1:1 ratio. It has since seen remarkable growth especially with loyal advocates like the very enthusiastic single user in China led to thousands of signups and hundreds of bookings in a single month. 



Uber - Uber has run multiple referral programs at once, for both passengers and for drivers – and set the benchmark for future ride-hailing apps. Uber has covered more than 50 countries in 3 years. With a referrer’s Invite link and a clear call to action to refer friends makes it easy and simple. The bar at the bottom of the image is a clever piece of gamification. Let’s face it, people love games and who doesn’t want to fill up progress bars? 



Evernote - Their referral program relies on a point system and has a dual-sided referral incentive program that either gives people additional space or premium membership. Notably, the clarity of what constitutes a referral is clearly defined. Once the referral has signed up, they must also sign in. Their Cloud Notebook has been extremely popular, acquiring their first million users in 14 months and hitting 11 million users two years later.  



Markethive - Being the first Social Market Network on the blockchain with its own crypto coin (MHV) and exchange is leading the way with cryptocurrency referral incentives and loyalty programs. MHV is an open-source digital value transaction technology that can be made accessible to cryptocurrency exchanges as well as used for transactions between Markethive’s Market Network participants, and to pay for products and services, etc.
Currently, still in beta, the active user base has gone from 4,000 to 56,000 in a few short months entirely by word of mouth and growing exponentially. In less than a year Markethive has grown from obscurity to rank in the top 5 of companies in the blockchain media companies with an Alexa ranking of 11,500 as of Nov 2019. Markethive rewards active members with airdrops and faucet like payments, and members that upgrade with ILP holding options. New referrals receive 500 MHV coins upon joining. This is an evergreen referral program with loyalty rewards, gamification, and competitions built into the ecosystem making it a fun, lucrative and rewarding platform for all subscribers. 

Conclusion 

Once upon a time, before the internet, the only avenue available was MLM opportunities for the average person with no experience to give it their best shot and try to make an income or at least supplement their wage. 
For the last 25 years, we’ve had the internet where so many more opportunities popped up, good and bad. The trick is to identify and be wary of scams with buzz words like “get rich quick”, “fire your boss” and “no effort required”. There are many unscrupulous individuals and companies sadly, that prey on desperate, naive people who dream of becoming successful online and securing financial freedom. 
Coming to the fore we now have blockchain technology which allows a more level playing field providing transparency, privacy, autonomy and equality with more opportunity to reach self-sovereignty. Coupled with honorable companies and noble individuals at the helm who integrate, utilize and pass on the benefits of this decentralized technology is a real win/win in my book. I believe it’s definitely getting harder for the scam artists out there. The end is nigh, people are waking up.  
Are you one of the 97% who lost money in MLM? Can you see the magnanimity of the blockchain era and how it can affect us all very positively? 


ecosystem for entrepreneurs



Deb Williams
A Crypto/Blockchain enthusiast and a strong advocate for technology, progress, and freedom of speech. I embrace "change" with a passion and my purpose in life is to help people understand, accept and move forward with enthusiasm to achieve their goals.





Article Source  https://markethive.com/group/markethivenetworkingplatform/blog/thetruerealityofmlmandmultilevelmarketing

Wednesday, November 20, 2019

Will Blockchain be The Answer To An unequal Marketing Environment ?

Will Blockchain be The Answer To An unequal Marketing Environment ?


More and more people are looking for online solutions and opportunities as they realize this is where it’s at when it comes to either creating an income or advertising their business. It can be overwhelming and a real challenge when getting started and the utter extent and scale of the types of marketing available ranging from SEO, search engine marketing (SEM), social media, Inbound marketing, email marketing to native advertising, otherwise known as paid ads or sponsored posts. 
It has become a real jungle out there, and the growth in online marketing over the last five years has been substantial. The statistics of what is trending say; 
  • 61% of marketers believe growing SEO or organic presence is a high priority of inbound marketing. 
  • Businesses earn an average of $2 in revenue for every $1 they spend on Adwords. 
  • Businesses that show up on the first page of search results get 92% of consumer traffic. 
  • Google has a 92.78% search engine market share as of October 2019
 
Search Engine Optimization can be relatively cost-free, however, it produces lower-ranking results due to slow optimization. As more companies are vying to be in the first five of the first page in the search results, many of them are going to paid search options. With PPC (pay per click) there is an opportunity to get on the first page within a day as the strengths of paid search are its speed and expansiveness. The cost can reach into the thousands, especially if a professional firm is hired to manage it full time which arguably is the recommended way to go for optimized brand exposure.  
With more people opting for these services, there is more likely to be extreme risks involved. It’s opening the doors for more data breaches which are happening more often and with an increasing number of users’ records acquired by potentially dangerous and unscrupulous entities. Hackers are continuing to find new ways to access databases and the companies who manage these records display little confidence in their ability to protect first-party data. 


 
How Can Blockchain Help The Marketing Industry?

The online space, on the whole, is improving with the advent of Blockchain technology. Many industries are utilizing the blockchain to improve performance and align their objectives including marketing companies. Marketing strategies and entities like Google Ads, Facebook or any other ad companies for that matter are supposed to help businesses bring traffic and increase lead generation, however, a big issue is the black hat SEO practitioners have infiltrated the industry and have created ad frauds as a significant source of revenue. 


What’s The Difference Between White And Black Hat SEO?

White Hat and Black Hat SEO are both known elements of the SEO industry. These deliver services that are either the right side or the wrong side of what is considered to be ethical. White hat plays by the rules taking a slower, labor-intensive approach to boost search rankings. Black hat SEO companies often use shifty tactics to trick the search engines into providing higher rankings.


 
With blockchain technology comes transparency and immutability which eradicates ad fraud and the possibilities of fake click-through rates and bot-driven traffic. Synonymous with the reasons why we now have cryptocurrency, the important and vital advantage of blockchain is to bring transparency to the advertising world. The superiority of blockchain technology and the immutability or tamper-proof characteristic of the distributed ledger system will bring genuine players making an ecosystem of fairness and opportunity with the tools, counter black hat SEO techniques, and fake user eradication. Here are 4 attributes...
  

Market Transparency

The fact that Blockchain is an encrypted, decentralized database of distributed and interlaced nodes, it is suited and can be integrated into all forms of digital marketing. It can solve many issues that come with digital marketing, such as data privacy, security and content monetization. Companies cannot manipulate data so users can feel at ease as the Blockchain data is transparent. 
 


Consumers Regain Control Of Their Information

Marketing companies will no longer be able to extract customer’s information without their permission. It will be a case of earning their consent. There are some blockchain data companies now paying consumers for the use of their contact information and attention. Killi is one App that launched in May 2019 paying users for their data. Every transaction occurs through blockchain, which solves the compliance challenge inherent in regulation such as GDPR or California's Consumer Privacy Act with regards to securing data, the company says. Users, meanwhile, have a full record of who exactly has purchased their data. This gives the consumers full control of their information. 
Brandon Galindo, an account manager at eMarketer, says he downloaded the Killi app partly because of privacy concerns. "Right off the bat you're asked to insert your identity, phone number, allow persistent location and enable Advertising ID," he says regarding his experience in signing up. "Brands can reach out to you, but it is so much more transparent; I'm the one that is asking for this and I am the one who is allowing you to have my data."


 
Security Benefits And Data Protection

With meticulous data protection regulations like the GDPR, marketing companies can leverage blockchain technology to store huge volumes of client data securely. Furthermore, due to the regulatory agreement of the GDPR, it will require marketers to acquire consent which can also be managed on the blockchain. The integration of blockchain technology will change online marketing as it offers incomparable benefits for marketers in terms of performance, security, and transparency with enormous possibilities. End-users will have more control over what companies can send information to them and companies will more easily be held accountable for their actions and lack of transparency. 

The Marketing Intermediaries Eliminated

Without blockchain, if a company wants to offer banner advertisements on its website it has to do so through Google AdSense so that no unethical businesses will take over your ad space. This is where Google processes the transaction and charges a fee for its part in the deal. Companies won’t have the need to go through a third-party platform such as Google with the blockchain structure. That’s because blockchain users can be verified through their networks. People would know they’re getting what they’re paying for as opposed to potentially paying for clicks that aren’t genuine.
The other thing to consider is the rising percentage of zero-click searches on Google. That means Google is displaying the answers to many queries on the SERP so there is no need for a user to click on any displayed links, thereby reducing the traffic to other content or websites. Some have said, the rise in zero-click searches which was at 50.3% in June 2019, maybe another indicator of Google abusing its power as a huge portion of clicks are going to Google’s own sites. 


So basically, Google has gone from being everyone’s search engine to everyone’s competitor. If you’re a marketer that relies heavily on Google, there are still opportunities where you can pretty much bypass the search engines and grow your brand and presence outside of search.


Many marketers depend totally on SEO in their business so they need to be aware of the issues that may be causing the drops and lower-ranking, and what is now available to them, or they may well continue to lose traction. As more consumers become blockchain savvy and companies start to integrate it into their operations, it will change the digital marketing world as we know it. It will become less expensive achieving better results and the novice marketer and small business will be able to compete. 


Community Is Key

This is where a hybrid Market Network can take the reign and run with it. Markethive, with its new blockchain technology mixed with traditional Inbound Marketing, Commerce, Social Networking, and Digital Media, is not reliant on Google search engines or any other for that matter. SEO is a secondary consideration. It builds its own society and its traffic is contingent on the Markethive membership driving more traffic in, due to the nature of its platform, what it has to offer, the viral aspect and rewards system in place. Just one of the attractions is that Markethive is not dependent upon Google.


What Is Markethive? 

Markethive with its deep level linking dynamics is a multi-dimensional, social organizational integrated system. Integrating Vast Social networks reaches, internal social network connections, unlimited interconnected Wordpress blogs, the vast API news sites like NBC, Wired Magazine, Bloomberg, Western journal, Mashable and 1000s of other news sites, that continue to expand due to the power of your own Markethive network and the collaboration of separate Markethive groups all working in union with each other. 
The ability to register and assign your many social networks into the Markethive matrix produces a reach literally into the billions. Markethive is an upcoming Market Media and Content Publisher offering Press Releases and Sponsored Articles at a negligible cost and with a reach well beyond existing social and market networks. After comparing 480 other news media sites with regards to their social reach and followers and Alexa ranking, Markethive sits within the top 5 with an Alexa ranking of 11,436 at the time of writing. This continues to drop daily as subscribers flock to join the Markethive network. 

Blockchain Technology and the cryptocurrency sphere have enabled businesses to align themselves with the users’ need and right to be in control of their data and how they use their time to monetize their efforts. Markethive, with their mandate being the rise of the entrepreneur and the fall of the tyrannies that plague society was created by a visionary who saw this coming and much needed to empower marketers, create equality and universal income to enrich society on every level. 
Visionary, Founder and CEO, Thomas Prendergast, says Markethive is...
 “Marketing that is so effective it’s like printing your own money.” 



Markethive has built a system on the Blockchain to empower the Entrepreneur, offering privacy, freedom of speech and importantly, autonomy.  With its valuable Inbound Marketing system, integrated within a Social media platform, loyalty and bounty programs, Banner Exchange & placement, with multiple Commerce portals, Storefronts, Blogging platform, and Digital Media Platforms offering Press Releases and Sponsored Articles. These tools and integrated platforms are either free to use or at a fraction of the cost of other companies.
All of this on a blockchain foundation, which above all the other benefits, allows Markethive to pay its members to engage on the platform. This includes free members as well as those who have upgraded to Entrepreneur 1.
Thanks to blockchain, the soon to be released Markethive wallet and cryptocurrency exchange will then allow Markethive members to either convert and withdraw their earnings or buy products and services offered by members within the Markethive ecosystem. 


 
Conclusion 

Markethive, 20 years in the making has had the forward-thinking and tenacity to integrate the latest technology to deliver a complete ecosystem for anybody aspiring to work online. With the precarious actions and monopolizing tactics we are now witnessing to what was a lucrative and fair system to gain traffic and exposure, it’s obvious we need to do things differently and bypass the monopolies. There are now genuine opportunities to make your mark online as well as reap rewards and prosper. 
What is being realized is the need for a community-driven ecosystem, with a collaborative mindset that offers a broad spectrum of services that cover all niches, and offers Universal Income for all. Anyone with a passion and looking for a presence online, and a fair and equitable opportunity to attain financial freedom and prosperity, be it commercial artists, writers, bloggers, vloggers, merchants, and entrepreneurs. In fact anyone from any background. Markethive is for the people and by the people. In essence, it gives the power back to the people.


ecosystem for entrepreneurs


Deb Williams 
A Crypto/Blockchain enthusiast and a strong advocate for technology, progress, and freedom of speech. I embrace "change" with a passion and my purpose in life is to help people understand, accept and move forward with enthusiasm to achieve their goals. 

Saturday, November 16, 2019

Digital Marketing and Inbound Marketing synergy


Digital Marketing - Inbound Marketing
Same... But Different? 


In the world of online marketing, we encounter a lot of jargon. Terms like inbound marketing, SEO, digital marketing, conversion, PPC, call-to-action, outbound, content marketing and so on. One that many find confusing is the difference between digital marketing and inbound marketing
On the surface, the two seem similar: Both occur primarily online, and both focus on creating digital content for people to consume. But there is a difference, albeit you undoubtedly use some digital marketing tactics in your inbound marketing strategy. 
The term "digital marketing" doesn't differentiate between push and pull marketing tactics or what is referred to as ‘inbound' and ‘outbound' methods. Both still tend to fall under the umbrella of digital marketing.

Digital Marketing 

The term digital marketing is often defined as an across-the-board marketing tactic that’s done on a digital medium. Digital marketing is the use of the internet, mobile devices, social media, search engines, display advertising, website banners, and other channels with the aim to put a marketing message or advertisement directly in front of as many consumers as possible, regardless of whether it’s relevant or welcomed. There is a lot it can be used for, but the term really doesn’t indicate any sort of strategy. It’s more like a toolbox that has all the marketing tools you can utilize to be seen online, acquire more traffic and increase brand awareness. 




Inbound Marketing 

Unlike digital marketing, inbound marketing is a clear and prescribed marketing strategy that has definitive steps and best practices. Inbound marketing does use a lot of digital marketing channels, however, it’s a set methodology that works to attract qualified visitors and generate leads. It is a continuing, holistic strategy that embodies a set of specific steps. It’s more of a philosophy that puts customers first and the digital marketing tactics help you to achieve that philosophy. 




Brand awareness + Short term goals = Digital Marketing
If your goal is to get your brand out there and get just anyone to visit your website, then a few digital marketing approaches may help. Using digital marketing methods alone only works to solve short term goals like increasing traffic to your website. 
For example, you can run a Facebook Like campaign or place banner ads, but those techniques alone will only produce results that are limited to those actions. A Like campaign will almost surely get more likes and banner ads might get more people to your site but that’s about the extent of it. If you’re wanting to generate leads that convert to legitimate, qualified customers, an inbound marketing approach is a proven way to go.

Qualified leads + Long term goals = Inbound Marketing
An Inbound Marketing strategy uses each of the digital marketing tactics and incorporates them into a greater strategy creating results of each tactic. Effective inbound marketing strategies consist of creating useful and interesting content that appeals to qualified leads. Developing landing pages and calls-to-actions that capture the contact information of the people who have shown an interest in what you are offering and deploy email campaigns that are relevant to those specific contacts. 
Ultimately you’ll have created a full strategy that makes each of the digital marketing tactics work hand in hand to create a whole that’s greater than the sum of its parts. This performs long term to continue to deliver qualified leads and boost your conversion rates over time.

Inbound marketing is like playing the long game. it leads to more solid, consistent results, adding value at every stage of your customers’ buying journey. 

Digital marketing is playing the short game, where you get immediate results, but very often they’re not worth as much in the long term. 



Content Creates Trust

Content is an important component of Inbound Marketing. Blogging or writing articles of helpful information discerning their needs and defining a solution even if they aren’t aware they have a problem or a need initially, is a great way to build trust. Informative content that anticipates the prospects’ questions and needs is the best practice to demonstrate that you genuinely care about the consumer. 
A study showed that 78% of purchasers want to build genuine bonds with companies offering customized material, which is content that has been created specifically for the customer that has purchased.  Another report demonstrated 53% of consumers were more willing to buy goods and services if they previously read an article about it on the internet.  Needless to say, this applies to all types of conversions in any industry.


Content Is The Best Approach To Millennials

The main consumer segment will very soon be the millennials which are people born from the 1980s to the early 2000s. One of the standout features of this generation is that they do not trust traditional advertising. They don’t even notice it. Traditional advertising fails to speak the language of generation Y, but blogs or articles do. 


But It’s Not Just The Younger Generations 

Many studies have been conducted involving thousands of men and women of all ages which demonstrated that most of them do not even closely trust advertisements alone.
70% of people made the decision to purchase on the advice of a friend or family member or because they saw the blog post about the company on the internet.
55% purchased after reading an article online. In fact, 70% of buyers prefer to learn about the company from articles, not from an advert. 
If we want to appeal to all customers of today, we need to produce engaging content and have it in front of our audience wherever they may be. Fundamentally, the real value of informational content is the fact that it is portable. In other words, being viewed on many different platforms creating an overall presence and exponentially increasing your reach. Creating quality content is a good investment and you will feel the effects of your investment for a long time to come.


New Era, New Attitudes, New Technology

We saw how the internet changed traditional offline marketing back in the 1990s. Now we will witness how Blockchain will transform the digital world in terms of marketing and advertising. The essential objectives of building trust and nurturing relationships will never change, but will Blockchain technology be able to clean up and enhance the industry?  
There are many ways that blockchain can assist marketers and consumers and improve a somewhat chaotic space. It can bring transparency and honesty to the marketing table that has been inundated with a huge amount of spam and bots. 
Greater transparency strengthens trust between brands and customers. One example is since Walmart and IBM collaboratively introduced blockchain, customer confidence increased.  Thanks to blockchain, Walmart’s supply chain became more transparent and customers were able to track the origin of the products.



Copyright Issues Solved With Blockchain

There is a solution to the copyright problem which gives more control tools to creators. Article 11 (link tax) and Article 13 legislation which is designed to stop users from uploading copyrighted content by forcing platforms to build massive filters or face huge lawsuits and fines, seems to be an archaic and inadequate solution and would impede online development and innovation. 
A more appropriate response is needed to protect not only artists and their creations, but also the platforms that enable mass content sharing. Platforms that have shaped the internet and have connected our world more inclusively and comprehensively.
Markethive with its blockchain in development and broader vision gives you your own domain for all your content, videos and images to originate from. When you join Markethive you receive (for free) a CPanel which is a control panel and WordPress system built into your assigned domain, a subdomain of hivesfeed.com. This way you control all your content, without the worry or hassles of government overreach and anti-freedom regulations designed to stifle the small entrepreneur. 
It is a marketers dream and a complete solution. Markethive has integrated the digital marketing tools along with an inbound marketing system and it’s built on the blockchain, giving you privacy, transparency, freedom of speech and the autonomy you need to overcome any obstacles experienced on the internet today and let’s not forget you get paid for using the system while marketing your business. 


Blockchain Gives You The Edge

The internet has become so noisy that it’s not that easy to attract attention. Furthermore, there are so many platforms and choices willing to assist you in your marketing efforts. You need an edge and Blockchain can give you that edge. Companies that have adopted the blockchain technology can offer cryptocurrency in the form of loyalty programs, micropayments, etc which levels the playing field bringing new ways to earn an income

Is Blockchain Harmful to Marketers? 

The only way blockchain can harm marketers is if they refuse to accept and learn about this new technology and become proficient at it. This is just the beginning. In the early 90s, no one even dreamed of search engines, social media, and smartphones. Today, blockchain takes us to new heights of self-sovereignty as the possibilities of Blockchain Technology and Cryptocurrency are almost endless.  

Conclusion

It is an exciting time in marketing, as marketers start to realize the benefits of blockchain technology. Above is an outline of just some of the ways it will transform the marketing industry. Additionally, there have been numerous studies asserting that blockchain technology is destined to disrupt the fundamental nature of the global economy, including major changes like:
How organizations are funded and managed, how companies create value and how businesses perform basic functions such as marketing, accounting, and incentivizing people. 



ecosystem for entrepreneurs





Deb Williams
A Crypto/Blockchain enthusiast and a strong advocate for technology, progress, and freedom of speech. I embrace "change" with a passion and my purpose in life is to help people understand, accept and move forward with enthusiasm to achieve their goals.